PK SUBBAN

Adidas

adidas signed one of the most polarizing players in the NHL. We were hired to make sure the world knew. We came up with a concept that was true to P.K. A customized hat and a tailored outfit brought the off field swag while boasting as an outfit he could also wear pregame for the announcement day. Bringing in extra PR.

Credits

Creative direction
Production
Post Production

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Stats

Over 2 million Organic impressions across Twitter, Instagram, & Facebook.

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